Hi! I’m Sofia, a graphic designer based in Buenos Aires. I studied Graphic Design at the University of Buenos Aires, where I now also teach third year students. Over the past seven years I’ve worked across visual identity, digital design and campaign work.

I currently work as a Senior Visual Designer at R/GA, collaborating with teams in New York, Portland and London, and I also take on freelance projects independently. Throughout my career I’ve worked with brands like Samsung, Nike, National Geographic, EA, Verizon, PayPal, Fiat and Nivea.

I love building identities with strong visual impact—combining color, illustration and typography to create distinctive and expressive brands. I enjoy leading projects, guiding teams and making sure every piece feels consistent and intentional.